The Klædeskabet webshop was founded in 2018 with a clearly defined mission: to offer fashionable clothing for women and men of all ages at competitive prices.
Klædeskabet decided to take the next step by further developing their automation setup for email flows in collaboration with WeMarket. The goal was to create even stronger and more advanced flows, as Klædeskabet already had a solid foundation and a successful email setup in place, having already capitalised on the low-hanging fruit. With an impressive subscriber list of over 120,000 – now approaching 160,000 newsletter recipients – the need for effective and precise project management was crucial. We came on board as the experienced partner in Marketing Automation, ready to provide expertise and in-depth knowledge.
In our partnership, Klædeskabet remains responsible for producing campaign emails. Our role is to advise and provide support in email strategy, data collection, as well as the flows and automation of email communication.
